Social Media Research / Monitoring

Social Media Research / Monitoring

Social media research and monitoring refers to a set of tools used to extract and analyse the data from social media channels to examine the facets of social media channels and finding out who is using it for what purpose and how fluently. Social media channels tend to be the platform that gathers most of the audience these days. Hence, conducting social media research helps one gain the precise insights into psychology and choice of majority. The Social Media Research and Monitoring conducted by Stellar Digital Lab helps our clients gain insights of consumers’ sentiments, attitudes, opinions and thoughts about one or more specific issues, monitoring people behaviour over a period of time, identify potential influences and opinion makers across the main social media platforms.
Stellar Digital Lab charter is to make IT think, talk and perform like a business.